The Peel, Newark

The Peel are a catering business in Newark on Trent that run a mobile wood fired pizza oven, taking their delicious, authentic Italian food to local events. As a new business they were starting from scratch with their branding, collateral and website.

Branding

We designed a new brand for the business, creating a logo and colour scheme and choosing fonts to get across the quality, rustic aspects of their product. The new brand was used on rubber stamps for the bags, the van livery and clothing as well as the new website. We helped ensure the van wrap was produced to match the branding to keep things consistent!

Web design

A bespoke web design was then produced, using feathered edges to help break away from the ‘boxy’ look websites can end up with. This fits with the feel of the brand and the fonts we used. A gallery helps show off the quality of the van and products and The Peel had a pro photoshoot done to get high quality images.

WordPress website build

We then converted the designs into a mobile friendly, Responsive WordPress template. Some nice effects were included like the slight parallax on the banners and gallery images fading in. As with all our WordPress builds, we made it easy to edit from the control panel and included a plugin to help with search engine optimisation and a spam protected contact form.

Search engine setup

We helped set up the Google+ page for the new business and verify the account, as well as setting up Google Analytics and Webmaster Tools so The Peel have visibility on their website visitors.

Like what you see?

If you need branding and website design for your new business, give us a call on 01636 812551 or contact us here!